Prairie Automotive Finance needed to simplify their customer application form.
Dark Lime Green / Forest Green
Pure Yellow / Gold
Dark Gray / Silver Chalice
Off-Canvas Mobile Push Menu
An fun and original flat-pastel type of look was established to set the identity apart from others. A fun to use vehicle selector and step-by-step ultra-simplified application form was also created.
Leads were tracked using IP and cookie-based combo-trackers that were custom created just for this task.
The website captured a multitude leads for the company and allowed them to rapidly grow with a strong, original, and trustworthy identity.
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